Planning a wedding? Whether you're a bride, mother of the bride, or a very interested party, shopping for "The Dress" and accessories to go with it can be a little overwhelming. The good news is you don't have to travel far—there are some great bridal stores in and around Morristown, Morris Township and Morris Plains.

Shopping at locally-owned bridal stores gives you the consideration and attention to detail every bride deserves.

"You are on a first-name basis with most locally owned bridal shops after you walk in the door once," said independent bridal consultant Nikole Payne. "They become friends with their customers and count on that special relationship they build with their clients."

Payne says building these relationships is what makes shopping locally so special and keeps her customers coming back. "Chances are, the bride's bridesmaids, mom, sister or even a guest at the wedding will be their next bride or client. Locally owned bridal shops are greatly dependent on word of mouth in small communities," said Payne.

The wide selection and the quality of the dresses are added benefits of shopping locally.

"The customer will get better dress quality because the owner is personally vested in the business," said Payne. "In the bridal industry, the top designers and trendsetters are typically only sold to boutiques who are locally owned retailers."

In and around Morris, here's where you can find wedding gowns, bridesmaid gowns, bridal accessories and more:

Dressed to the Nines
13 Pine Street, Morristown
Phone: 973-285-9081
Specialty: Bridal gowns, mother of the bride gowns, dresses.

Epitome Style Lounge
189 Speedwell Avenue, Morris Plains
973-998-8330
Specialty: Waxing, bridal makeup. 

i do...i do...
35 South Street, Morristown
Phone: 973-998-6215
Specialty: Bridal gowns, hair, makeup and more. 

The Dain Shoppe
8 Community Place, Morristown
Phone: 973-539-7586 
Specialty: Bridal undergarments, corsets, garters, body-shapers. 

Cherish the Moment
4 Elm Street, Morristown
Phone: 973-285-3883
Specialty: Stationary, invitations, "thank you" notes. 

TELL US: Where did you buy your wedding gown and accessories? Where did you find your bridesmaid and groomsmen outfits? Did we miss a great resource nearby? Please tell us in the comments.