Tart & Tufo Has Closed its Doors
Before self-serve froyo invaded Morristown, this South Street business had cornered the market.
It was only a matter of time.
Before Greenberry's, Morristown Dairy and Zebu Forno packed it in—and before a trio of self-serve frozen yogurt shops decided South Street in Morristown would be where they would stake their claim in the emerging trend—Tart & Tufo listed its South Street (non self-serve) frozen yogurt shop on Garden State Multiple Listing Service for $150,000.
That was in August 2011. Since then, the aforementioned businesses closed and the triple threat of competitors joined the fray. Now, the original server of froyo in Morristown has apparently, finally decided enough was enough.
On Monday, the lights were out and signs were up at Tart & Tufo's store letting customers know they were now closed. No additional explanation was given.
While we do not want to be pessimists, one has to wonder what business might be next?