Can Morristown Support All These Froyo Joints?

A third self-serve business, Strawberry Fields, soon to join a crowded field.

Frozen yogurt. Frozen yogurt. Frozen yogurt. It's everywhere, not just here in Morristown but seemingly in every community, seemingly overnight.

Consider this: This time last year, there were zero self-serve frozen yogurt businesses here. Soon, with the impending opening of at 88 South St., there will be three. was the first to crack the "self-serve frozen yogurt barrier" late last year, with opening in March. All three businesses are on South Street, within walking distance of each other.

Add to that already-established businesses like , , and the recently-opened , and there are a lot of places one can get their frozen treat sweet tooth satiated.

But, can Morristown support all these dessert stops? Specifically, can they support all these frozen yogurt joints? Vote in the poll below and share your thoughts.

Cynthia May 01, 2012 at 06:32 PM
I wish they would put a new bagel place in instead!
Steve B May 01, 2012 at 06:38 PM
Bagels, BBQ, Falafel, cookies all would do better and be more relevant than adding another froyo.
C May 01, 2012 at 06:40 PM
The Jury Box has great bagels, my new favorite morning place on the weekends
Tricia Maguire May 01, 2012 at 06:51 PM
All these yogurt/ice cream places are the dessert for the over abundance of Asian cuisine in town.
Sally Beck May 01, 2012 at 07:06 PM
Still can't beat The Creamery!
john May 02, 2012 at 11:46 AM
If there were more pizza places and salons we would be ok.
Rich May 02, 2012 at 01:28 PM
Jury Box bagels are great, they seem to be from Time for a Bagel, which is the only good bagel around.
michelle alexander May 02, 2012 at 01:29 PM
What were these business owners thinking? Were they aware and thought they had a competitive edge? Or just didn't know and are now scratching their heads like i do when a walk dowtown?
CSS May 02, 2012 at 11:35 PM
I think all the banks downtown should install self-serve frozen yogurt machines.
Nicole Hodge Pittaluga May 03, 2012 at 05:10 PM
I do not believe they will all make it. I would love a BBQ place in town!
John Dunphy May 03, 2012 at 05:33 PM
Well, a Portuguese BBQ place is supposed to be opening on Spring St. We just don't know when!


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